
Customer relationships are the backbone of any successful business. Whether it’s a startup aiming to build its first client base or a large enterprise managing thousands of accounts, effective Customer Relationship Management (CRM) software helps businesses stay connected, streamline communication, and boost sales. With so many options in the market, choosing the right CRM can feel overwhelming. To make it simpler, here’s a carefully curated list of the top 10 CRM software in India, with Bigsun leading the way as the most powerful and adaptable choice for businesses of all sizes.
1. Bigsun CRM – The Ultimate Business Growth Partner
When it comes to the 10 best CRM software in India, Bigsun CRM stands at the top. Designed for scalability and efficiency, Bigsun goes far beyond traditional CRM systems. It offers seamless integration with ERP, inventory management, HR, and finance tools, making it an all-in-one business solution.
Why Bigsun?
- User-friendly interface tailored for Indian businesses.
- Advanced automation for lead management, sales, and customer support.
- Real-time analytics to track performance and customer interactions.
- Pricing that is flexible enough to accommodate major corporations, SMEs and startups.
Bigsun’s CRM isn’t just about managing customers, it’s about building long-term relationships while ensuring maximum productivity. This is why many companies consider it the best CRM software in India.
2. Zoho CRM
Zoho is another strong player in the Indian CRM market. It is known for its affordability, easy customization, and a wide range of integrations. Zoho CRM works well for startups and small businesses looking to automate sales and marketing without investing heavily.
3. Salesforce CRM
Salesforce is one of the most recognized global CRMs, offering extensive features for large enterprises. Its AI-driven analytics and customizable dashboards help businesses gain deep customer insights. However, its pricing can be high for small and mid-sized businesses in India.
4. HubSpot CRM
HubSpot is popular for its free version and inbound marketing tools. It provides lead nurturing, pipeline management, and reporting, making it ideal for businesses looking to align sales and marketing strategies.
5. Freshsales by Freshworks
Freshsales, developed by Indian company Freshworks, is built for businesses that need simple yet effective CRM capabilities. Its intuitive interface and AI-powered lead scoring make it especially attractive for SMEs.
6. Microsoft Dynamics 365 CRM
Microsoft Dynamics 365 offers robust CRM features combined with enterprise-level ERP functionalities. It is ideal for larger organizations already using Microsoft’s ecosystem of products like Office 365 and Azure.
7. Pipedrive
Known for its visual pipeline management, Pipedrive is a CRM that focusses on sales. It’s great for small businesses that need a straightforward tool to manage leads and deals without being overwhelmed by complex features.
8. LeadSquared
LeadSquared is widely used in sectors like education, healthcare, and financial services. It focuses on marketing automation and lead management, making it a preferred choice for service-oriented businesses in India.
9. Agile CRM
Agile CRM provides an all-in-one solution with sales, marketing, and customer service automation. It’s cost-effective and cloud-based, which makes it appealing for startups with limited budgets.
10. Insightly CRM
Insightly is best for project-based businesses. Along with CRM features, it includes project management tools, helping companies handle both customer relationships and project workflows in one system.
Final Thoughts
This list of the top 10 customer relationship management software highlights the wide variety of options available in India. While global names like Salesforce and HubSpot are popular, local solutions like Zoho, Freshsales, and LeadSquared cater well to Indian market needs.
However, Bigsun CRM leads the pack by combining the flexibility of a global platform with the adaptability and affordability required by Indian businesses. It is not just a CRM, it’s a complete business growth solution, making it the clear choice for companies that want to scale efficiently and sustainably.
If you’re evaluating the top 10 CRM solutions, Bigsun deserves to be at the very top of your list.